After Party
Inspiration can come from so many places. In this case it was a meeting with an agency art buyer. I wanted to try to incorporate fitness and lifestyles with light beer. I've run a few half marathons, and I like beer. Going out for brunch, or to meet friends for drinks is kind of a thing afterwards. I decided to try to make it happen and got a team and some talent together. Parallel to that, I have a running theme lately of "embracing the shadows" and so I had those words reverberating in my head through this sample shoot as well...